Always Fresh, Always Superior
Nearly 20 years ago, in a small Fort Worth kitchen, we set out to perfect the art of tortilla crafting. Armed with only family recipes and a passion for excellence, we spent countless hours flipping tortillas by hand, testing ingredients, and listening to real customer feedback. The result? A tortilla so smooth, soft, and fluffy that it melts in your mouth.
As word spread and lines wrapped around the block, local news outlets took notice. We knew we had something special.
To bring this experience to even more customers, we assembled a world-class team of product specialists, engineers, top industry leaders, and food safety experts. Together, we expanded into retail stores, eCommerce, co-packing, restaurants, and meal providers—making La Superior tortillas available to more people than ever.
Flavors That Redefine the Plate
But we weren’t just growing in size—we were raising the bar. That’s when we introduced our signature flavors, designed to enhance the meal plate:
Creamy Butter – Smooth, rich, and indulgent
Spicy Jalapeño – A fiery kick of boldness
Mild Chipotle – Smoky, savory, and satisfying
Fluffy Original – A true, authentic staple
We didn’t stop at flour tortillas—our homestyle corn tortillas and chips bring the same commitment to quality and flavor:
Homestyle Corn Tortillas – Soft, pliable, & made with authentic nixtamalized corn for a true homemade flavor.
Thick-Cut Corn Tortillas – Sturdier texture, perfect for street tacos and traditional Mexican dishes
Crispy Corn Tortilla Chips – Made from real corn, lightly salted, and perfectly crunchy for dipping or snacking
Restaurant-Style Chips – Extra crispy, bold, and full of flavor, ideal for salsa, guacamole, or nachos.
Made with Avocado Oil
Premium Ingredients.
To take things further, we redefined the flour tortilla—creating a recipe that uses only Premium, Better-for-You Ingredients:
Beef Tallow – Delivers a rich, authentic taste with a soft texture
Avocado Oil – A clean-label, heart-healthy alternative for a smooth flavor
Vegan-Friendly Option – Crafted for plant-based preferences without sacrificing quality with the use of avocado oil
Experience the Superior Difference
Find us nationwide in bakery departments, center aisles, and restaurants across the country. We also partner with food service providers and private labels, offering co-packing solutions from our SQF-certified facility.
Our challenge to you: Pick up a package. Feel the softness, smell the fresh aroma, and taste the difference.
Once you try La Superior, you’ll never look at tortillas the same way again.
There Are No Shortcuts to Greatness.
At La Superior, we stay TRUE to what makes our tortillas a class of their own:
- Texas-Made and Always Bakery-Fresh – Never mass-produced, always crafted for freshness
- Refined with Wholesome Avocado Oil – High-quality ingredients
- Unique, Bold Flavors You’ll Crave – Designed to complement every meal
- Exceeding Expectations in Every Bite – A true difference in taste, texture, and quality
Mission & Vision
MISSION STATEMENT
La Superior Foods is committed to upholding the highest standards of quality and flavor, using only the finest ingredients, while ensuring affordability.
With unwavering dedication, we infuse each tortilla we create with a labor of love and passion, reflecting our deep-rooted commitment to delivering an exceptional culinary experience to every table.
VISION STATEMENT
Our vision at La Superior Foods is to be the standard of excellence in gourmet tortilla manufacturing.
By adhering to our uncompromising standards for quality and service, we strive to be the preferred choice.
As we continue to innovate and expand our offerings, we remain steadfast in our commitment to making the finest gourmet tortillas accessible to all.
